New York Oncology Hematology Community Cancer Foundation
Print / Digital / Logo
The NYOHCCF works to raise awareness and funding for patients and families navigating cancer treatment. As part of their educational outreach and fundraising, they launched the Colorectal Check Challenge in March of 2025. This month-long event encouraged participants to fundraise, educated community members, and celebrated colorectal cancer survivors. To engage the community, we created a brand for the event, leveraging the “happy colon” as a mascot of sorts for the campaign. Through this, the NYOHCCF was successful in stressing the importance of cancer screening, raising vital funds to help local cancer patients, and celebrating survivorship.